深圳美益添生物科技有限公司

关于我们 About UsShenzhen Better Pretty Biotech Co., Ltd. was established in 2007 by a group of innovative andenergetic young men. Our corporate value is based on “ people-oriented, honesty andsocially-responsible” and to offer valuable cosmetic products to accelerate the growth of sales andprofit in order to achieve our leading position in the industry.我们深圳美益添生物科技有限公司，成立于2007年，由一群富有创新、活力和梦想的年轻人发起成立的年轻的公司。秉持着“以人为本、诚信兴业、回馈社会”的价值观，并以“致力于高速的业绩和利润的增长，藉由提供值的美容产品，达成我们在行业的地位”为企业使命。Our current business consists of two parts 1. through our professional channel resources todistribute selected brands to comparative retail stores in China which we have successfullyachieved. 2. utilizing our professional management system and highly efficient team, combiningabundant product selections to establish direct-operated retail chain stores. This is something wehave started with great passion and investment.我们公司目前的生意主要由两个部分组成1、借助于公司良好的渠道关系将的品牌和产品分销和覆盖到中国的相应的零售店。这是我们当前已经干的很有成效的事情；2、依靠公司完善的管理体系和的经营团队，通过组合众多的产品建立直营的零售连锁店。这是我们刚刚开始并且对此投入热情和希望的事情。Our products can be classified to 7 categories and around 1,000 skus covering skincare, colorings, body care, hair care, bath, gift sets and healthy products which include brands i.e. Herbacin, Chiara Ambra from Germany, Jasmin Skincare from Australia, Cath Kidston from UK and UTU from Japan. We are currently selling our products through 87 provincial and city distributors to nearly 10,000 retail outlets in China. Our partners include Watson, Mannings, Wal-mart, Carefour, shopping malls, department stores and chained drugstores. Staring from this year, we have successfully entered Hong Kong and Macau markets and will further expand to southeast Asian markets.我们公司目前主要代理经营护肤品、彩妆、身体护理、头发护理、清洁沐浴、礼品套装和保健品等7大类，约1000多个的产品，其中包含德国小甘菊、德国琥珀、澳洲简诗美、英国凯斯奇顿、日本UTU等品牌产品。我们的产品通过下属的87家省级或市级区域经销商将我们的产品卖入全国近万家零售店。这些零售店包括以屈臣氏、万宁为代表的个人护理店、以沃尔玛、家乐福为代表的大卖场以及一些商品茂、百货公司和连锁药房。从今年开始，我们的产品开始进入香港和澳门市场，并以此为窗口，将部分商品进入东南亚等国家销售。China is a huge market with tremendous opportunities ,but at the same time, it is a sophisticated market due to the great difference of consumer behavior and channel structure. The unique mentality of Chinese people and political system has also set a lot of barricades and caused a lot of confusions to international brands. But what is worth mentioning is, our founder – Mr. Da Shan, with extensive industrial experience in managing various brands and acting as a professional consultant for several well-known corporations, together with his professional background in law and media industries, he is able to provide international brands entering China market with a lot of assistance and convenience not only in channel distribution, brand marketing, but also in government PR.中国市场容量，机会众多，同时也面临着城乡之间、地区之间在消费能力、消费习惯、渠道结构等方面的差异，情况复杂。除了以上，中国人特的国民性以及政治体制也给相当多的国外品牌带来了太多的不适应和困扰。值得一提的是，公司的创始人大山先生凭借着十一年的行业成功操盘经验，法律学的背景，以及因为在行业媒体担任主笔、国内多家企业担任顾问等从而积累的广泛的社会人脉，能够在政经关系、社会公关、渠道分销、品牌推广等方面给进入中国市场的国外品牌提供诸多真诚而有效的便利！